J.C. Newman Increasing Prices in 2021

Nearly every cigar in J.C. Newman’s extensive portfolio is increasing in price next year.

In a letter to retailers sent by Cristal Lastra, the company’s vp of sales and marketing, J.C. Newman says the increase is “because of increased manufacturing and FDA compliance costs.” The new prices will take effect on Jan. 18, 2021.

The following lines will have their MSRPs increased by 25 cents per cigar:

• Diamond Crown Classic Natural
• Diamond Crown Classic Maduro
• Diamond Crown Maximus
• Diamond Crown Julius Caeser
• Diamond Crown Black Diamond
• Yagua

The following lines will have their MSRPs increased by 20 cents per cigar:

• Brick House
• Brick House Double Connecticut
• Brick House Maduro
• Cuesta-Rey Cabinet
• Cuesta-Rey Centenario Maduro
• Cuesta-Rey Centenario Natural
• Cuesta-Rey Centro Fino
• El Baton
• La Unica Natural
• La Unica Maduro
• Perla del Mar Corojo
• Perla del Mar Maduro
• Perla del Mar Shade

The following line will have its MSRP increased by 15 cents per cigar:

• El Reloj Ocho

The following line will have its MSRP increased by 10 cents per cigar:

• Rigoletto

The following lines will have their MSRPs increased by 5 cents per cigar:

• Cuesta-Rey Tampa
• Rigoletto Tampa*

*The Black Jack size is increasing by more than 5 cents per cigar, sometimes as much as 10 cents. 

The following lines are increasing what is effectively 6 cents per cigar for MSRP if a retailer uses a standard pricing model. J.C. Newman doesn’t list MSRPs for any of these lines:

• Alcazar
• Decision
• Don Jose Maduro
• Don Jose Natural
• Don Seville Valencia Natural
• Factory Throwouts
• Hampton Arms
• House Handmade Maduro
• House Handmade Natural
• House Handmade Sun Grown
• Mexican Segundos Natural
• Mexican Segundos Maduro
• Moya
• Quorum
• Tampa Trolleys
• Tobacco Place
• Trader Jacks

There’s a price adjustment for The American that results in some sizes being less expensive than before:

• The American No.1 (7 x 47) — $18
• The American No.2 (6 x 54) — $17.50
• The American No.3 (4 1/2 x 50) — $16
• The American No.4 (6 1/8 x 52 Torpedo) — $18

The Don Seville Valencia Maduro has been removed from the pricelist.

The following chart is a live look at what companies have announced price increases or no price increase for 2021.

Company	Price Increase
A.J. Fernandez	No
Alec Bradley	No
Altadis U.S.A.	Yes
Arturo Fuente	Yes
Ashton	Yes
Asylum	Yes
Battleground	No
Black Label Trading Co.	No
Blackbird		Caldwell	Yes
Casa Cuevas	Yes
Chinnock Cellars	No
CLE	Yes
Crowned Heads	No
Cubariqueño	No
Curivari	Yes
E.P. Carrillo	Yes
El Artista	No
Esteban Carreras	Yes
Falto	No
Foundation	Yes
General Cigar Co.	Yes
Global Premium Cigars	Yes
Gran Habano	No
Gurkha	No
HVC	No
J.C. Newman	Yes
Jas Sum Kral	No
Jeremy Jack	Yes
JRE Tobacco Co.	Yes
Kristoff	No
La Barba	Yes
La Flor Dominicana	No
La Galera/Indianhead Tobacco	No
Los Caidos	No
Maya Selva	Yes
Miami Cigar & Co.	No
Mombacho Cigars S.A.	No
MoyaRuiz	No
My Father	No
Oliva	Yes
Padilla	Yes
Padrón	No
Patoro	No
Paul Garmirian	No
Paul Stulac	No
PDR Cigars	Yes
Perdomo	Yes
Plasencia 1865	No
Pure Aroma Cigars/D'Crossier	No
Quesada	No
RoMa Craft Tobac	No
RVGN Rauchvergnügen	No
Sans Pareil/La Instructora	No
Sinistro	No
Southern Draw	No
Stallone	Yes