Citing a number of factors, PDR Cigars has announced that it is increasing prices across the majority of its portfolio.
It’s an increase of between 5 and 15 percent on the retail prices throughout the company’s portfolio, though the increase does not apply to the Jose Rey line, which features three sweet-tipped blends, or to the Devil’s Weed line, which are pouches containing two leaves of wrapper tobacco. The change went into effect on Jan. 11.
Abe Flores of PDR Cigars said that the increases are due to several years of FDA-related expenses as the company prepared for the agency’s regulation of premium cigars. The COVID-19 pandemic has also been a factor as the factory needed to implement social distancing protocols and modifications such as barriers on the tables. It has also reduced the factory’s production capacity to approximately 50 percent of normal.
Tobacco costs were also cited as a reason to implement the increase, as Flores said that the company has been using more A-quality fillers, binders and wrappers, which means higher costs to procure that tobacco from suppliers. On the positive side, Flores said that “this means we are now back to being a smaller boutique producer and have more control over our quality and consistency.”
The following chart is a live look at what companies have announced price increases or no price increase for 2021.
|Black Label Trading Co.||No|
|General Cigar Co.||Yes|
|Jas Sum Kral||No|
|JRE Tobacco Co.||Yes|
|La Flor Dominicana||No|
|La Galera/Indianhead Tobacco||No|
|Miami Cigar & Co.||No|
|Mombacho Cigars S.A.||No|
|Pure Aroma Cigars/D'Crossier||No|
|RoMa Craft Tobac||No|
|Sans Pareil/La Instructora||No|
Update (Jan. 17, 2021) — Flores clarified that the increase was on the retail prices, as well as that it went into effect on Jan. 11. Those details were not available at the time of publication.