There’s a new cigar line coming from PDR Cigars, but all that’s known is that it involves someone named Jose Rey.

An image asking Who is Jose Rey began appearing on social media on Thursday, with both PDR Cigars and Richie “Riot” Otero, the company’s director of sales, posting about it on their respective Instagram accounts. Otero confirmed to halfwheel that the line would be released at the 2019 IPCPR Convention & Trade Show, but declined to provide additional details.

What is known is that the company has held the trademark on the name Jose Rey since September 2017 after filing for it earlier in the year.

The 2019 IPCPR Convention & Trade Show runs from June 29 – July 2 in Las Vegas, Nev.

Davidoff is the official sponsor of halfwheel's coverage of the 2019 IPCPR Convention & Trade Show.
Avatar photo

Patrick Lagreid

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for Major League Baseball, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for, and was an editor for Cigar Snob magazine.