E.P. Carrillo has created a new box-pressed toro for retail members of the Tobacconists’ Association of America (TAA), which it expects to deliver to those stores in June.
The blend uses an Ecuadorian-grown wrapper, a binder grown in the U.S., and fillers from the Dominican Republic and Nicaragua. Ernesto Perez-Carrillo calls it “a cigar with many nuances…a cigar that is balanced and complex and can be enjoyed at all times of the day.”
It is being released in a 6 x 52 box-pressed toro vitola, the first time that E.P. Carrillo has released a pressed cigar for the TAA, and it wears a band that puts the TAA’s logo front-and-center, trimmed in red and gold. Pricing is set at $13 per cigar and $130 per box, with 1,000 boxes produced by Tabacalera La Alianza S.A., making for a total production of 10,000 cigars.
The TAA is a membership group, which also includes approximately 40 manufacturers, that gathers annually to discuss issues facing the industry and retailers, as well as to have its annual trade show, a unique event that works on a group buying format in order to secure exclusive deals for these generally high-volume merchants.
Beyond E.P. Carrillo, CLE, Crowned Heads, Espinosa, Ferio Tego, General Cigar Co.’s La Gloria Cubana and Sancho Panza brands, Gurkha, J.C. Newman, Joya de Nicaragua, Kristoff, La Palina, Miami Cigar & Co., My Father, Plasencia, Rocky Patel, Quesada, Quality Importers Trading Co., Tatuaje and Villiger Cigars North America have announced exclusive releases for retail members of the TAA.
Image courtesy of E.P. Carrillo.