General Cigar Co. Further Trims Toraño & Foundry Portfolios

General Cigar Co. has contacted its retailers regarding the remaining inventory of cigars the company has recently discontinued. On that list are many cigars that were previously known as discontinued items, along with many others.

halfwheel compared the most recent list to the two previous discontinuations earlier this year and found that as many as 65 additional SKUs appeared on the newest list that weren’t previously known about, including deeper cuts to the Toraño portfolio and a reduction in Foundry offerings.

The Toraño Exodus, one of the first new Toraño lines from General Cigar Co. is going away. Also part of the cuts is the Toraño Exodus 1959 Silver Edition, Reserva Selecta Toraño Master and Master Maduro. Some other lines are losing SKUs like the Cameroon 1916 Corona, Casa Toraño BFC, Exodus Gold Perfecto and Tubo and the Exodus 50 Year Colossal.

“We are discontinuing Toraño Exodus so that we may focus on priority brands within the Toraño line, particularly Toraño Vault which is continuing to grow,” said Victoria McKee Jaworski, director of pr and events for General Cigar Co., in an email.

Foundry’s eponymous line and its four sizes are specified on the discontinued list along with two sizes from War of the Currents, Worm Hole and Compounds, Elements & Musing. In addition, the Ramon Allones Heritage and Temple Hall Estates, the latter of which just made its appearance in the Foundry portfolio earlier this year, are also getting the axe.

McKee Jaworski said these changes were made in April.

The remainder of the list is as follows:

• Macanudo Petit Corona
• Macanudo Gold Label Arrow
• Macanudo 1968 Court
• Cohiba Churchill
• Cohiba Robusto
• Cohiba Black Supremo
• Excalibur Dark Knight IV
• Lord Beaconsfield Cubanolas MAD
• Lord Beaconsfield Directors MAD
• Lord Beaconsfield Rounds EMS
• Lord Beaconsfield Rounds MAD
• Villa de Cuba Brevas DC
• Villa de Cuba Brevas MAD
• Villa de Cuba Brevas NAT
• Villa de Cuba Majestics Mad
• Topstone Connecticut Broadleaf Bouquet MAD
• Topstone Connecticut Broadleaf Directors CLARO
• Topstone Connecticut Broadleaf Directors OSCURO
• Don Rex Double Corona
• Don Rex Lonsdale
• Don Rex Robusto
• CAO Brazilia Ocelot
• CAO Havana Daydreamin’ Torpedo
• CAO Havana Daydreamin’ Toro
• CAO Havana Daydreamin’ Robusto
• Novel Petit Fine Sumatra