Diesel Hair of the Dog Arrives in Stores
Last week, retailers around the country received the latest from General Cigar Co.’s Diesel brand.
It’s called Diesel Hair of the Dog, a single size line offered in a 6 x 54 toro. The cigar uses an Ecuadorian habano wrapper over an Ecuadorian Sumatra binder and Nicaraguan habano fillers. Hair of the Dog is being produced at Tabacalera AJ Fernandez Cigars de Nicaragua S.A.
“Diesel Hair of the Dog was blended to have just the right amount of kick,” said Justin Andrews, senior brand manager for Diesel, in a press release. “It’s not an overly powerful cigar, yet it really delivers on the flavor. For the cigar lover who’s looking for the hair of a dog after a night of over-indulgence, or for anyone who seeks the complexity of Nicaraguan tobacco, Hair of the Dog is definitely going to do the trick.”
It’s priced at $10 and limited to 5,000 boxes of 10 cigars.
Charlie Minato
I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.
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