Press Release: OMAS Introduces Stationery Items Devoted to Cohiba
September 30, 2012 (Havana, Cuba) — OMAS and HABANOS S.A. very recently presented the Limited Edition Stationery Item Collection dedicated to Cohiba as part of a brand diversification strategy.
This Edicion Limitada collection, part of the OMAS series entitled “Edición Limitada Mejor Aroma Internacional”, has been designed in collaboration with Habanos S.A. and reflects OMAS’s experience in the creation of stationery items, this time around with an original style inspired in the design of the Cohiba brand.
Made of vermeil silver and ziricote wood, this stationery collection echoes the brand’s origins and reflects the sole pattern of the raw material used in the hand-rolling of Cohiba.
The “EDICION LIMITADA DE COHIBA por OMAS” Stationery Item Collection is made up of 1,966 pieces as a tribute to the Cohiba brand’s birth year, consisting of 1,000 piston-driven rechargeable pens and 966 rollerballs.
The EDICION LIMITADA DE COHIBA por OMAS is enhanced with 56 pieces made of 18-karat gold and ziricote wood, consisting of 40 piston-driven rechargeable pens and 16 rollerballs
The pleasure of writing is guaranteed with a swing instrument outfitted with a threaded cap on the charger while the pen is being used.
The EDICION LIMITADA DE COHIBA por OMAS is now available in all of OMAS’s official distributors.
Patrick Lagreid
I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury, the G-League's Valley Suns, and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for Major League Baseball, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.
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