April 28, 2022 Patrick Lagreid News

Ponce Sumatra Scheduled for Late May Debut, Adds Distribution in Turks & Caicos

Ponce Cigar Co. has announced plans to have its second release, the Ponce Sumatra, on store shelves before the end of May.

The blend uses an Ecuadorian Sumatra wrapper, a corojo binder that is also grown in Ecuador, and a filler containing Dominican negrito piloto cubano, Dominican olor viso, and a Nicaraguan HVA hybrid grown in Condega. The company says the blend’s profile is between mild-plus and medium.

It will be offered in three sizes:

  • Ponce Sumatra Robusto (4 7/8 x 50) — $11.50 (Box of 11, $126.50)
  • Ponce Sumatra Corona Largo (6 1/4 x 46) — $11.75 (Box of 11, $129.25)
  • Ponce Sumatra Toro Corto (5 1/2 x 54) — $12 (Box of 11, $132)

The company will begin shipping the cigars in bundles first, which are scheduled to be ready in late May, with a boxed version set for late July. The cigars are made at MJ Frias Cigar SRL in Tamboril, Dominican Republic.

Additionally, the company announced that it has added distribution in Turks & Caicos, with the first shipment to the country heading out yesterday.

Ponce Cigar Co. was launched in March 2021 with the Ponce San Andrés, and is the creation of Frank Vazquez, who spent six years working for Corona Cigar Co., a retailer with locations in Orlando and Tampa.

Frank Vazquez MJ Frias Cigar SRL Ponce Ponce Cigar Co. Ponce Sumatra
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Patrick Lagreid

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury, the G-League's Valley Suns, and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for Major League Baseball, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.

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