My Father Buys Fonseca from Quesada

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My Father Cigars, Inc. has purchased the U.S. rights to the Fonseca brand from the Quesada family.

According to Cigar Aficionado, conversations about selling the brand began in September between Janny García of My Father and Patricia Quesada, who was then working on international sales for the company. The pair, along with Patricia’s sister Raquel, collaborated in 2012 on a cigar called Tres Reynas.

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Fonseca was founded in 1892 and is still produced in Cuba today. The Quesada family has been making the brand since the 1970s and it’s one of the only active Cuban brands whose American trademarks are not held by either Altadis U.S.A. or General Cigar Co.

García told Cigar Aficionado that My Father would make changes to Fonseca.

An email sent to Janny García seeking confirmation of the deal was not immediately returned.

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Charlie Minato
About the author

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I handle the editing of our written content, the majority of the technical aspects of the site and work with the rest of our staff on content management, business development and more. I’ve lived in most corners of the country and now entering my second stint in Dallas, Texas. I enjoy boxing, headphones, the Le Mans 24-hour, wearing sweatshirts year-round and gyros. echte liebe.

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