Matilde Adding Quadrata at IPCPR 2016
Matilde Cigar Co. will be adding its third regular production line, Quadrata, at the 2016 IPCPR Convention & Trade Show this July.
It’s a box pressed line that features an Ecuadorian habano wrapper, Dominican binder and fillers from the Dominican Republic and Nicaragua. Enrique Seijas told halfwheel that is a full-flavor, medium-plus blend, stronger than the original Matilde but milder than the Matilde Oscura.
Three sizes are being launched at its debut, a Robusto (5 1/4 x 50, $8.50), Torpedo (6 x 52, $9) and Toro Bravo (6 1/2 x 54, $9)—and all come in 20-count boxes. The new, regular production line is being made at Tabacalera Palma in the Dominican Republic, which picked up production of Matilde’s portfolio in December 2015.
Seijas said that the line will begin shipping immediately after the IPCPR Convention & Trade Show concludes on July 28, which should have them on retail shelves by early August and ahead of the Aug. 8 effective date put in place by FDA’s recent decision to regulate premium cigars.
Quadrata joins the original Matilde Renacer line, released in February 2014, and the Matilde Renacer Oscura, released in October 2015. The Matilde Renacer Oscura finished #18 in the halfwheel Top 25 of 2015 and #7 in the 2015 Consensus Top 25 Cigars.
Matilde Cigar Co. is distributed by Quesada Cigars.
Patrick Lagreid
I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury, the G-League's Valley Suns, and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for Major League Baseball, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.
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