A.J. Fernandez Increasing Prices on New World, Last Call

Effective April 16, A.J. Fernandez Cigars will increase prices on its Last Call and New World brands. In an email sent to retailers, the company indicated the brands would see an increase due to “costs of manufacturing and FDA user fees.”

Last Call—in both Habano and Maduro forms—will increase by 50 cents for the most part. Some sizes will see MSRPs increase a bit more, 54 or 56 cents, but its largely a half dollar increase.

For New World, it will be at least one dollar more per cigar once the increase goes into effect. The Oscuro line will now range from $7.40-$8.30, while the Connecticut vitolas will be priced from $6.70-$7.40. That represents a minimum increase of $1.02, while the Last Call Gordo increased by $1.06 per cigar.

Last Call will be increasing in price for the first time, though New World prices were increased roughly 10 percent last year.

Company	Price Increase
A.J. Fernandez	Price Increase
Alec Bradley	Not Announced
Altadis	Price Increase
Arturo Fuente	Price Increase
Ashton	Not Announced
Davidoff	No Increase
Drew Estate	Price Increase
General	Price Increase
Gurkha	Price Increase
J.C. Newman	Not Announced
La Palina	Not Announced
LFD	Not Announced
Miami Cigar & Co.	No Increase
My Father	Not Announced
Nat Sherman	No Increase
Oliva	Price Increase
Padrón	Price Increase
Perdomo	Price Increase
Quesada	No Increase
Rocky Patel	Not Announced
Tatuaje	No Increase
Ventura	Not Announced

Last Updated: June 18, 2018