Earlier today, A.J. Fernández announced that it has raised prices on some of its brands.
The Enclave, New World and San Lotano brands will increase “approximately 10 percent” according to an email sent to retailers.
“As you are all aware, this slight increase is due to increased manufacturing costs and the cost associated with the new regulations by the U.S. Food & Drug Administration (FDA),” said the email.
The changes take effect immediately.
A.J. Fernández’s very successful New World line now has an MSRP of $6.38-7.24 per cigar. San Lotano is now priced $8-10 for the Habano, $8.05-10.20 for the Maduro and $7.40-9.80 per cigar for the Connecticut. The Oval is now $9.60-11.80 depending on the blend and the Bull is $7.20-8.40 per cigar. Enclave now starts at $7.15 for the Robusto—previously below $6.50—to $7.60 at the figurado.
The company will not be raising prices on its Bellas Artes, Last Call and La Gran Llave lines, the latter of which the company acquired late last year.