Illusione to Add Epernay L’Excellence
Dion Giolito is adding the tenth size to the Illusione Epernay line, L’Excellence—a Churchill that he claims is his favorite size in the line. As first reported by Gregory Mottola, Epernay L’Excellence will debut in November with a retail price of $9.50.
The news comes after an IPCPR show where Giolito introduced nothing new, despite hints at new projects prior to IPCPR.
Charlie Minato
I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.
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