General Cigar Co. Celebrates 150 Years of Hoyo de Monterrey

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In celebration of the 150th anniversary of the Hoyo de Monterrey brand, General Cigar Co. has announced a limited edition release that is slated to hit store shelves on April 1.

The Hoyo de Monterrey Edición de Cumpleaños 150 will become the first and only cigar to feature a proprietary habano shade wrapper tobacco, the first ever grown in Estelí, Nicaragua, while the binder comes from Ecuador and the filler from Nicaragua. The cigar is made at General Cigar’s factory in Honduras.

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Hoyo de Monterrey 150 cigar

The cigar is being released in a single 6 x 54 box-pressed vitola, with just 4,000 boxes of 15 cigars being produced. The presentation gets a new look as well, with the company offering a modern interpretation on the Hoyo de Monterrey logo.

The Hoyo de Monterrey Edición de Cumpleaños 150 comes with a MSRP of $7.99 per cigar before taxes and a box price of $119.85.

Hoyo de Monterrey 150 Open Box 1

The Hoyo de Monterrey brand traces its roots back to Cuba in 1865 and is still made by Habanos S.A. One of the more recent owners of the brand, Fernando Palicio, left Cuba for Florida in 1959 following the Cuban revolution and then sold the brand along with the Punch and Belinda brands to the Villazon family in 1964.

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Patrick Lagreid
About the author

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for MLB.com, plus I'm a voice over artist. I previously covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.

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