February 25, 2023

The cigar is the creation of Metallica frontman James Hetfield, Blackened Whiskey master distiller Rob Dietrich, and the Drew Estate team.

Day 2 is the longest day on the show floor, which not only led to some sore feet but also thoughts about what this trade show could mean for some of the up-and-coming cigar companies exhibiting.

Now the question is whether this will mean the prices of Cuban cigars will increase around the world due to Habanos S.A.’s “global pricing standard” that was introduced in 2022. Last year, the Cuban cigar monopoly said it wanted to create uniform pricing around the world, with the price of a cigar in Hong Kong designated as the standard price.

The third size in the Wasabi line will be heading to stores this month.