Just before the end of the year, the latest high-priced Cohiba has arrived.
The Cohiba Robusto Reserva Cosecha 2014, a special version of the regular Cohiba Robusto, has arrived in certain and markets—and quickly sold out in many of those markets.
Distributors in Canada, Germany, Lebanon and the U.K. have confirmed the cigars have already been shipped to stores. Furthermore, distributors for Benelux and Switzerland have told halfwheel they will begin selling the cigars in early January. A representative for Habanos S.A. confirmed to halfwheel the cigars arrived in some markets, but did not specify which.
Pricing on the cigar varies widely due to local taxes, though one thing is quite clear: the Cohiba Robusto Reserva Cosecha 2014 is not cheap.
- Benelux — est. €75 ($85.46)
- Canada — $130-200 CAD ($95.91-$147.55)*
- Germany — €70 ($79.76)
- Lebanon (Beirut Duty Free) — $52.50
- United Kingdom — £72 ($91.11)
*Canada’s provinces have their own taxes which is why the price varies within the country.
As with all Reservas and Gran Reservas, the Cohiba Robusto Reserva is a special version of one of Habanos S.A.’s more iconic cigars.
Each year Habanos S.A. releases either a Reserva or Gran Reserva. The cigar is a singular vitola from one of Habanos S.A.’s global brands, i.e. the most popular labels, including Cohiba, H. Upmann, Hoyo de Monterrey, Montecristo, Partagás, Romeo y Julieta and technically, José L. Piedra.
From there, a current production release is selected, though the tobacco used all come from the Vuelta Abajo region of Pínar del Río and the tobacco is all aged for at least five years. The name at the end of the cigar, in this case, 2014, references the harvest that was used.
The Cohiba Robusto Reserva measures 4 7/8 x 50, the same as the popular Cohiba Robusto, and is limited to 5,000 units of 20.
This marks the first time in four releases where Habanos S.A. has actually released a Gran Reserva or Reserva in the year that it was announced. For a few years, Habanos S.A. was announcing new Gran Reservas or Reservas and then not shipping the cigars. Given that the Gran Reservas and Reservas are announced at the annual Festival del Habano in February, this meant Habanos S.A. was showing off newer cigars before the older cigars had been released.
In late 2017, the Romeo y Julieta Wide Churchills Gran Reserva Cosecha 2009—a 2015 release—debuted in small quantities in select markets. A handful of months later—in March—Switzerland took delivery of the 2016 Reserva release and the 2017 Gran Reserva release. That meant Habanos S.A. had cleared the backlog of flagship releases, at least in the sense of debuting the cigars.
With recent Gran Reserva and Reserva releases, the initial shipments from Habanos S.A. have been quite small, though more cigars arrived at a later date.
Patrick Lagreid contributed to this story.