The latest version of the Room101 Farce brand has begun arriving in stores.

During the last week of October, General Cigar Co. began shipping the Room101 Farce Nicaragua, a new three-size line that is made entirely of Nicaraguan tobaccos. Unlike the original Farce, which is made at Tabacalera William Ventura, the Farce Nicaragua is made at Joya de Nicaragua, which Room101 has worked with it on a small number of projects.

It is debuting in three sizes:

  • Room101 Farce Robusto (5 1/4 x 50) — $11.70 (Boxes of 20, $234)
  • Room101 Farce Toro (6 x 52) — $12.80 (Boxes of 20, $256)
  • Room101 Farce Gordo (6 x 60) — $13.90 (Boxes of 20, $278)

Joya de Nicaragua is also making the Room101 The Big Payback Nicaragua, one of three new Nicaraguan puros that Room101 announced this summer. The Farce line debuted in 2018 and has since been offered in Connecticut and Maduro variants.

Scandinavian Tobacco Group, the parent of General Cigar Co., purchased the Room101 cigar brand in June. Matt Booth, Room101’s founder, is now serving as creative director for STG.

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Charlie Minato

I am an editor and co-founder of Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.