Press Release: Alec Bradley to Release “Fine & Rare” Cigar on 11-11-11

October 21, 2011 — No, it’s not a new Broadway musical, a reality TV series, or a law office. Fine & Rare is the name of the latest and perhaps the most ambitious cigar yet from the award-winning Alec Bradley Cigars. Scheduled to arrive in cigar stores on November 11th, 2011, Fine & Rare is made in just one size, a 6” x 52 Toro format, and will be a limited edition release of only 1,111 boxes.

Alec Bradley believes this cigar is the only cigar in the world made with 10 different tobaccos; moreover, the cigars have been aging since production was completed in August of 2010. Since then, the master team has moved on to another special project that will be released in 2012.

Each of the 11,110 cigars bear the signatures of Alan Rubin (President), Ralph Montero (Vice President), Alex Miguel Artica (Supervisor), Antonia Baquedano Aluarenga (Master Roller), and Juan Miguel Rodriguez (Master Buncher).

“1000 boxes are already pre-sold for retail cigar stores, said Alan Rubin, “They sold out in 15 minutes back in July.”

100 boxes containing 10 Toros and 10 torpedos will be used at Mr. Rubin’s discretion, while another 11 boxes containing 30 cigars (10 Toros, 10 Torpedos and 10 Perfectos) will be used to raise money for Alec Bradley supported charities.

“Since we were only able to make 1,111 boxes, we thought it would be fun to release the cigars on 11-11-11,” said Alan Rubin. “I’m really excited about this cigar, too. We’ve done a lot of special things over the years, but this cigar is really in a class by itself. We took as much time as we needed to carefully select only the best of the best tobaccos. It’s one of the reasons we could only make a limited number of boxes. As for the smoke itself, it’s aromatic, full-flavored and as about complex as it gets.”

Fine & Rare will be presented in boxes of 10 cigars with an MSRP of $14.00 per cigar (pending taxation).

Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.