Blue Mountain Cigars didn’t have anything new at the trade show this year — except for the two banners along the back of the booth, which they jokingly said were the only new things the company brought to the show.
The booth might not have seemed to be in the best position along the back corner and wall, but they were only a few feet away from the lunch area. That meant any foot traffic to the food court would likely get eyes on the brand and the booth.
With no new products, focus was on the Calypso, a flavored release that they launched last year.
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