Oliva, General Deny Rumored Sale

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Late last week, chatters regarding the sale of Oliva Cigar Co. to Scandinavian Tobacco Group (STG), parent of General Cigar Co., began to pick up.

Earlier today, The Cigar Authority went on record stating, “Oliva Cigar Company Sold To General Cigar.” That rumor has been denied by both Oliva and General.

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“Contrary to rumor and speculation a purchase of Oliva cigar by General Cigar is not imminent,” said Cory Bappert, vp of sales of Oliva, in a statement to halfwheel.

Over the weekend, Régis Broersma, president of General Cigar Co., told halfwheel the company was not buying Oliva. That was repeated by Craig Reynolds, evp of global handmade cigar businesses for STG, who indicated the company was not in any negotiations with Oliva at this time.

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Charlie Minato
About the author

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I handle the editing of our written content, the majority of the technical aspects of the site and work with the rest of our staff on content management, business development and more. I’ve lived in most corners of the country and now entering my second stint in Dallas, Texas. I enjoy boxing, headphones, the Le Mans 24-hour, wearing sweatshirts year-round and gyros. echte liebe.

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