Matt Booth of Room101 Brand took to social media this weekend to announce the upcoming launch of the Room101 Brand online boutique and a clothing collection.
Booth posted a picture of this t-shirt to his Instagram, Twitter and Facebook accounts late Saturday night:
— Matt Booth (@Room101Brand) May 19, 2013
Then early on Sunday morning, Booth posted this picture of this Sakura hoodie as another teaser for the store’s launch:
Sakura pull over hoodie. Cloth goods collection and online boutique coming soon. Stay tuned.… instagram.com/p/Zf3onjmrDB/
The launch of the online boutique comes as Room101 continues to grow and evolve, with one of the most noticeable changes being the use of the Room101 Brand name. Booth updated the company’s Facebook and Twitter pages to the new name, and has launched a landing page for a new website that is currently under development. He has also begun using the Sakura logo – featured on both pieces of clothing above – to encompass Room101’s range of projects that includes cigars, jewelry and bespoke leather goods.
Update: Booth says he is hoping for the online store to be open in approximately two weeks. In addition to apparel, it will also have the company’s full stainless steel and bead collections. It’s “a ton of stuff I have been holding back for this shining and effervescent moment!” he added.