La Sirena Decides Third Size of Merlion Maduro

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When La Sirena announced the Merlion Maduro in early May, two of the sizes were confirmed, but a third size was supposed to be decided on by consumers. Unfortunately, FDA’s deeming regulations have thrown a wrinkle into that plan.

“Because of the FDA we couldn’t wait for consumers to chime in,” Danny Ditkowich told halfwheel. Instead of a fan vote, the company decided to add a 6 x 58 Gordo with an MSRP of $11 to the previously announced sizes of a Robusto (5 x 50, $9.50) and Toro (5 1/2 x 54, $10.50). That brings the Merlion Maduro in line with the sizes released for the original Merlion.

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For the maduro version, the original Merlion’s Ecuadorian Corojo wrapper has been swapped out for a Mexican San Andrés maduro leaf, while the Brazilian Sumatra binder and Brazilian, Dominican and Nicaraguan fillers remain the same. The cigars are being produced at the La Aurora Cigar Factory in the Dominican Republic.

Additionally, the company confirmed to halfwheel that 86 boxes of the Merlion Sea Lion are being produced, but this time each box will contain nine maduro versions and one natural version of the 5 1/2 x 47 figurado. The number of boxes comes from the year Arielle Ditkowich was born, 1986. Each box is priced at $120.

The original Sea Lion was released in 2013 and featured nine of the natural version with one maduro.

Both the Merlion Maduro and the new Merlion Sea Lion will be on display during the 2016 IPCPR Convention & Trade Show in July.

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NullDavidoff is the official sponsor of halfwheel's coverage of the 2016 IPCPR Convention & Trade Show.

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Patrick Lagreid
About the author

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for MLB.com, plus I'm a voice over artist. I previously covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.

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