Illusione’s Jeremy Piven Collaboration Shipping This Week
The Illusione PIV Robusto will begin shipping to stores this week.
It’s a collaboration between Illusione and actor Jeremy Piven. As for the cigar, it’s a 5 x 52 robusto made entirely of Nicaraguan tobaccos, including corojo 2012, a relatively new varietal of tobacco that is being used in a variety of cigars made at the Tabacos Valle de Jalapa S.A. (TABSA) factory in Estelí, Nicaragua.
The MSRP is set at $14.95 per cigar and is sold in boxes of 10. This is expected to the first cigar in a wider collection of cigars for the Jeremy Piven Collection.
Piven is best known for playing Ari Gold, a Hollywood entertainment agent in the HBO series Entourage.
Charlie Minato
I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.
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