Fabien Ziegler has been named the new director of sales and business for AGANORSA Leaf.
Formally, the company says that this new role will see him “in charge of acquiring new business for Aganorsa at the retail, wholesale, private label, and international levels.” At this time, it remains unclear which part of that role will become his primary focus.
“With Aganorsa’s rapid growth over the past few years it was essential to bring on people who can help us continue to thrive,” said Terence Reilly, vp of sales and marketing, in a press release. “Fabien brings so much to the table and it’s rare to find someone with his experience available in our industry. We are thrilled he has joined the Aganorsa team.”
Reilly told halfwheel that Ziegler would take some of Reilly’s current responsibilities but that the company is leaving it open as to which those responsibilities might be. He explained that Ziegler’s background made him an ideal candidate, given how many different roles he served in during his 19 years at Drew Estate. While there, Zielger worked with the ACID brand, helped build Drew Estate’s international business and traveled extensively, visiting stores all over the U.S. as well as abroad.
“I left the industry in 2019 because I needed some time off,” said Ziegler. “Four years later, I am recharged and excited to join Aganorsa and bring an outside the box, non-traditional approach to an ever-changing industry. I look forward to seeing all my old friends and meeting new ones. This is just the beginning.”