Davidoff Adding Zino Nicaragua Short Purito for International Markets

Next month, Davidoff will introduce the newest size of its Zino Nicaragua brand, which also happens to be the smallest.

The Zino Nicaragua Short Purito is a pre-cut, short-filler cigarillo made with tobacco from the Dominican Republic, Mexico and Nicaragua. It’s a different blend than the long-filler Zino Nicaragua cigars, which use an Ecuadorian wrapper over tobaccos from the Dominican Republic, Honduras and Nicaragua. Davidoff has not announced the size or pricing for the Short Purito.

“I am thrilled that we are able to meet our customers’ needs by offering them a premium short-filler which fits their spontaneous and on-the-go lifestyle perfectly,” said Edward Simon, cmo at Oettinger Davidoff AG, in a press release. “Convenience is a decisive factor in many people’s lives today and with this launch, we are looking to expand into even more new distribution channels and acquaint aficionados and novices with the taste of Zino Nicaragua.”

This size will supplant the Zino Nicaragua Half Corona (4 x 44) as the smallest size in the line. Davidoff says it will begin shipping the Zino Nicaragua Short Purito on June 6, though it will not be sold in the U.S.