Davidoff Adding New Line to Discovery Pillar


As it has done for the last two years, Davidoff of Geneva USA will have a new line as part of its Discovery pillar this summer.

While the company is declining to talk about the project at the moment, a source told halfwheel the company will release the new line this July with a new country focus. Previously, the company has release Davidoff Nicaragua and Davidoff Escurio, which draws inspiration and uses some tobacco from Brazil.


The line is expected to debut with four sizes.

It’s likely the company will debut the cigars at the 2016 IPCPR Convention & Trade Show, which begins July 25 in Las Vegas, Nev.

Davidoff Dream Dare Discover

An image provided to halfwheel shows a star with “Dream. Dare. Discover.” a strong indication that it will join Nicaragua and Escurio in the company’s Discovery pillar, the more modern lines for the eponymous brand.

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I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I handle the editing of our written content, the majority of the technical aspects of the site and work with the rest of our staff on content management, business development and more. I’ve lived in most corners of the country and now entering my second stint in Dallas, Texas. I enjoy boxing, headphones, the Le Mans 24-hour, wearing sweatshirts year-round and gyros. echte liebe.

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