AGANORSA Leaf Updates Aniversario, Adds Two Vitolas for 2021
The Casa Fernández Aniversario is now the AGANORSA Leaf Aniversario.
AGANORSA Leaf, the name for the company formerly known as Casa Fernández, says that it is phasing out the older name from its flagship limited edition line. As part of the change, the company is also updating the packaging design.
What’s not changing is the blend, which is the same as last year’s release: all Nicaraguan tobaccos grown by AGANORSA including a shade-grown corojo maduro wrapper.
“The Aniversario Maduro blend was a massive hit last year and there was great demand for this cigar to return to the market,” said Terence Reilly, vp of sales and marketing for AGANORSA Leaf, in a press release. “We also updated the packaging to make it clear this is an Aganorsa blend when consumers see it in the humidor.”
This year, there will be two sizes offered:
- AGANORSA Leaf Aniversario Maduro Short Churchill (5 3/8 x 48) — $13.75 (Box of 10, $137.50)
- AGANORSA Leaf Aniversario Maduro Toro (6 x 54) — $13.75 (Box of 10, $137.50)
The Short Churchill is limited to 1,000 boxes, while the Toro is limited to 1,500 boxes. Additionally, the Toro will be offered exclusively to retailers who attend next month’s 2021 PCA Convention & Trade Show, while the Toro will be sold only to AGANORSA Leaf Select Accounts.
AGANORSA Leaf says both will begin shipping in August.
The 2021 PCA Convention & Trade Show takes place July 10-13 in Las Vegas.
Charlie Minato
I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.
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