Villiger North America Names Shawna Williams VP of Sales

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Fresh off the 2014 IPCPR Convention and Trade Show, Villiger North America announced today that it has promoted Shawna Williams to be the company’s new vice president of sales.

“Shawna’s attitude and contributions have been invaluable and she embodies so many of the wonderful traits of our company. Her innovation thinking and vision will continue to enhance the strategic direction, growth, and profitability of Villiger Cigars North America” said Roy E. MacLaren, president of Villiger Cigars North America in a press release.

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As Vice President Ms. Williams will continue to oversee sales in North America as well as have input in brand innovation of new products for all sales channels throughout the United States.

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Patrick Lagreid
About the author

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for MLB.com, plus I'm a voice over artist. I previously covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.

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