Oettinger Davidoff AG’s global distribution restructuring will enter its latest market next year: Germany.
The company has announced that it will be creating its own German subsidiary and will end its distribution agreement with Arnold André on Dec. 31, 2016.
“Germany is one of Oettinger Davidoff AG’s most important markets. Consequently, we would like to have a presence with our own subsidiary here as well, just as we already do in all our other key markets, such as the USA, Spain, France, Asia etc.,” said Hans-Kristian Hoejsgaard, ceo of Oettinger Davidoff AG. “We would like to thank Axel-Georg André, Rainer Göhner and the entire Arnold André team for their commitment over the last four years, with which they have marketed Davidoff and all other brands in our portfolio in Germany.”
In the last two years, the company has set up or acquired its own distribution in Asia, China and Spain.
The independent structure is intended to make it possible for the German subsidiary to respond more directly to changes in the market, and to be an indispensable business partner for our customers,” said Martin Kaufmann, svp Europe & global travel for Oettinger Davidoff AG.
Arnold André is one of Germany’s premier distributors and is noted for keeping a limited portfolio. In addition to the Oettinger Davidoff AG portfolio, it distributes Joya de Nicaragua, La Aurora and parts of the J.C. Newman portfolio, along with its own brands, in Germany.