Viaje Adds Collector’s Edition & Changes to Oro/Platino to IPCPR Plans

Viaje’s IPCPR plans have already been well-documemted. Honey & Hand Grenades, a release that has been discussed since 2011, was hinted at in the shipment of the Super Shot 10 Gauge, when stickers reading “VIAJE HHG THE SHIV THE SHANK THE RAPIER IPCPR 2012” were sent to retailers. Then, in mid-May, Andre Farkas showed off the band for the Viaje 5th Anniversary and indicated it would also be at the annual trade show.

Viaje has confirmed to halfwheel that the Satori, which is often-described as the company’s annual IPCPR release, will be back. It’s being described as “SATORI EL”—although it remains to be seen if the line is actually undergoing any changes.

In addition, Viaje confirmed there will be a new release known as Collector’s Edition debuting at IPCPR, although the company didn’t elaborate any further regarding details. Also, Oro and Platino, Viaje’s core lines that were rebranded to once-a-year releases in January, will be receiving a packaging change and additional sizes. Earlier this year, secondary bands were added to the most recent shipments, it remains to be seen what else will be changed.

Last year Viaje released Late Harvest and added sizes to Skull and Bones that were immediately shipped; given the release cycles of both series, it remains unclear whether there will be additions at the show—although the company did describe it as having “a lot going on.” In addition, Fifty | Fifty is also a normal IPCPR staple for Viaje, something Viaje did not comment on.

Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.