Next week, retailers who attend the Tobacco Plus Expo (TPE 2021) trade show will have a chance to place an order for a new Blackbird limited edition that is playing up on the idea of a mystery cigar.
Informally, the cigar is being referred to as “Unknown Limited Edition,” though that’s not actually the cigar’s name. Blackbird Cigar Co. is going to sell the cigar—without a name or blend disclosed—in May and then will ship the cigars in August, at which point it will have a name, finalized packaging and perhaps, a disclosed blend.
What the company is disclosing is that the cigar will be a 5 x 58 box-pressed vitola, it will have an MSRP of $16 per cigar, and it will be limited to 500 boxes of 14 cigars.
“For the moment we can disclose that this cigar was made to set precedent of a before and after for Blackbird Cigars and to be a brand release to be remembered,” said the company in a press release.
There will be a “limited” number of samples available at TPE 2021, which takes place May 12-14 in Las Vegas.
In addition, Blackbird Cigar Co. has hired Elvis Batista as the company’s new national sales director. Previously, Batista has worked at La Galera/Indianhead and Neptune Cigar.