Earlier today, A.J. Fernández announced that it has raised prices on some of its brands.

The Enclave, New World and San Lotano brands will increase “approximately 10 percent” according to an email sent to retailers.

“As you are all aware, this slight increase is due to increased manufacturing costs and the cost associated with the new regulations by the U.S. Food & Drug Administration (FDA),” said the email.

The changes take effect immediately.

A.J. Fernández’s very successful New World line now has an MSRP of $6.38-7.24 per cigar. San Lotano is now priced $8-10 for the Habano, $8.05-10.20 for the Maduro and $7.40-9.80 per cigar for the Connecticut. The Oval is now $9.60-11.80 depending on the blend and the Bull is $7.20-8.40 per cigar. Enclave now starts at $7.15 for the Robusto—previously below $6.50—to $7.60 at the figurado.

The company will not be raising prices on its Bellas Artes, Last Call and La Gran Llave lines, the latter of which the company acquired late last year.


Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I handle the editing of our written content, the majority of the technical aspects of the site and work with the rest of our staff on content management, business development and more. I’ve lived in most corners of the country and now entering my second stint in Dallas, Texas. I enjoy boxing, headphones, the Le Mans 24-hour, wearing sweatshirts year-round and gyros. echte liebe.