Global Premium Cigars, the parent company of the 1502 brand, was located towards the back of the show floor but benefitted from a fairly open surrounding space to generate traffic from both existing and new customers.
Enrique Sánchez had just one new cigar, but it was the latest in his most exclusive limited edition.
1502 XO Churchill
When the 1502 XO was first announced in 2015, the plan was to have new vitolas released every year for the foreseeable future. FDA regulations made that a bit more challenging, but after showing off eight vitolas at last year’s show, it appears that the 1502 XO will stay on course.
As with the debut release Enrique Sánchez is keeping specifics of the blend under wraps. None of the specific components are being disclosed, but the line gets its XO name from the term for extra old; in this case, some of the tobacco used has been aged for 18 years. The line is made at Plasencia Cigars S.A. in Nicaragua, and Sánchez says that less than 1,000 boxes of 10 cigars being made, down from the 1,502 boxes he produced last year.
- Wrapper: n/a
- Binder: n/a
- Filler: n/a
- 1502 XO Churchill (7 x 48) – $20 (Boxes of 10, $200)
Launch Date: July 2017