Gran Habano Debuting G.A.R. American Standard at PCA 2023, Set to Ship in September
Gran Habano’s newest line, the G.A.R. American Standard, is being geared toward customers that are looking for more affordable options but who don’t want to sacrifice the experience that they have to come to expect from the brand.
The line is a Nicaraguan puro, though the company is not releasing any specifics about the varietals. What has been said is that it is a medium-to-full-bodied profile with “a rich dark chocolate flavor, infused with black peppery notes in the finish.”
It is being offered in five sizes:
- Gran Habano G.A.R. American Standard Robusto (5 x 50) — $5.50 (Box of 50, $275)
- Gran Habano G.A.R. American Standard Gran Robusto (6 x 54) — $6 (Box of 50, $300)
- Gran Habano G.A.R. American Standard Imperial (6 x 60) — $6.40 (Box of 50, $320)
- Gran Habano G.A.R. American Standard Czar (6 x 66) — $6.80 (Box of 50, $340)
- Gran Habano G.A.R. American Standard Grandioso (7 x 70) — $7 (Box of 50, $350)
The line is considered a regular production offering, with the company estimating that production will be about 750,000 cigars per year.
The Gran Habano Debuting G.A.R. American Standard is scheduled to ship to retailers in September. It is being produced at G.R. Tabacaleras Unidas S.A. in Honduras.
The company also noted that it is actively working on bringing new products to the market that will be more price-conscious while maintaining the high quality for which it is known.
Patrick Lagreid
I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for Major League Baseball, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.
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