When Drew Estate showed off extensions to its Nica Rustica line last year, it’s difficult to imagine that the cigars wouldn’t see shelves until 13 months later, but that’s exactly what has been announced today.
Earlier this year, Drew Estate announced that the Nica Rustica Belly ($7.95), a 7 1/2 x 54 belicoso extra, would be released at a July 30 event at Cox’s Smoker’s Outlet in Louisville, Ken. Today, the company said the new cigar will now ship to retailers nationwide in August.
As for the other new size, the 4 1/2 x 50 Short Robusto ($5.95), it’s also scheduled to ship in August.
The new sizes will be available in the same 25-count black craft paper bundles as the original Nica Rustica El Bruito. Drew Estate has created a 75-count retailer display box that will hold all three sizes of the blend. The two new sizes will not be available in their own boxes.
“Nica Rustica is a tribute to Estelí’s hard working cigar culture,” said Jonathan Drew, co-founder of Drew Estate, in a press release. Behind all the glitz and glam, there are thousands of factory Buncheros and Rolleros who keep their game strong and consistent to maintain Estelí, Nicaragua’s respected stature of ‘Mecca of Cigars.’”
The Nica Rustica blend was introduced at the 2013 IPCPR Convention & Trade Show with the 6 x 52 El Brujito, the two new sizes were shown off last year and retailers will now be able to place orders for the new size at this year’s IPCPR Convention & Trade Show, which begins July 17 in New Orleans, La.