Cigar Association of America Elects Javier Estades New Chairman

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The Cigar Association of America (CAA), a national trade organization of cigar manufacturers, importers and distributors as well as major suppliers to the industry.

Javier Estades, head of premium cigar manufacturer and marketer Tabacalera USA, has been elected chairman of the Cigar Association of America, Inc. at the organization’s recent annual conference in Palm Beach, Fla. CAA is a national trade organization of retailers and manufacturers that was originally established in New York City in 1937 as Cigar Manufacturers of America, though CAA’s roots date to predecessor organizations prior to 1900.

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As the head of Tabacalera USA, which is part of Imperial Tobacco Group, Estades oversees the Fort Lauderdale-based premium cigar division Altadis U.S.A., the manufacturer and marketer of such classic hand-made cigars as Montecristo, Romeo y Julieta and VegaFina. He also is responsible for the North Carolina-based 800-JR Cigar and its affiliates. JR Cigar is one of the nation’s largest premium cigar wholesale and retail businesses, featuring retail stores, upscale cigar lounges and a major online business.

Estades joined Imperial’s premium cigar operations in the U.S. in 2011. In addition to his work at Imperial, Estades has worked with such fast-moving consumer goods companies as HJ Heinz and Bristol Myers-Squibb.

Estates replaces Dan Carr as chairman. Carr is the former president of General Cigar Co.

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Patrick Lagreid
About the author

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for MLB.com, plus I'm a voice over artist. I previously covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.

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