November 5, 2014 Charlie Minato News

Rebranded Mysterio Becomes La Flor Dominicana The Cigar Formerly Known As “M”

You know it as the La Flor Dominicana Mysterio, but as far as formality and legality are concerned, it will be forever known as The Cigar Formerly Known As “M”.

Due to a lawsuit filed by Connecticut Valley Tobacconist, La Flor Dominicana was forced to stop selling its Mysterio and Mysterioso cigars because of trademark concerns. Later this month, the 7 x 54 perfectos will once again be shipping to retailers, now known as La Flor Dominicana The Cigar Formerly Known As (TCFKA M). Both the Dominican habano (Natural) and Maduro versions will be offered in familiar five-count boxes priced at $83.50 or $16.70 per cigar.

Jon Carney, vp of sales for LFD, told halfwheel that the blend is staying the same as the original. When asked about the lawsuit, Carney said he was unable to comment on its status.

Connecticut Valley Tobacconist LLC Jon Carney La Flor Dominicana La Flor Dominicana TCFKA La Flor Dominicana The Cigar Formerly Known As
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Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.

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