With Toraño distributing Leccia Tobacco, Sam Leccia’s presence was part of Toraño’s booth and seemed to be getting a good amount of traffic each time we passed by. Luchador was getting some pretty serious attention, both from retailers and in company signage.

Leccia Booth IPCPR 2014

Sam Leccia’s Black and White lines each grew by a size this year, as the Black added a 6 x 52 box-pressed torpedo that comes with an MSRP of $9.50 per cigar and will ship in 21-count boxes, while the White adds a a 6 x 60 perfecto. It too comes in 21-count boxes but with a single stick MSRP of $9. 

Leccia Black White new sizes IPCPR 2014

Other than that, the word from the booth is the Luchador continues to well and draw interest, which in turn has helped the Black and White lines. And Sam Leccia has a haircut and looks pretty different from how I recall last seeing him. The company might have to take some new pictures of him for next year’s booth.

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Patrick Lagreid

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for Major League Baseball, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.