Davidoff Year of the Snake Returns for 2025

Davidoff’s annual Zodiac Series release is one of the most important cigar launches of each year. It’s spawned copycats from more than a dozen companies and this year’s collection of products will generate nearly $15 million in retail sales. After a dozen—or a baker’s dozen—releases, Davidoff is restarting the Zodiac calendar with it second Year of the Snake release. This year, there are three different cigars: a 7 x 43 lonsdale/lancero-ish vitola that will be sold at stores around the world, a more limited 6 x 52 toro that will only be sold at Davidoff flagship stores, and a thicker and more limited toro that will only sold in humidors.

Gurkha Debuts Year of Snake and Volition America Lines at TAA 2024

Gurkha, and its affiliated companies, has always been one of the more aggressive companies when it comes to trademark warfare. As is its right. That said, I think the trademark process failed the cigar industry when it comes to K. Hansotia & Co.’s registered trademark on Year of Snake, which it received last year. So far, Gurkha has sued only Davidoff in a questionable Year of the Dragon lawsuit but the registered marks for Year of Snake and Year of Tiger are far less defensible to me, and also not something that is good for the industry or its consumers.

El Septimo’s $10 Million Ashtray Shows Up at an Event, Gets Used 

In 2022, El Septimo showed off a trio of bedazzled lighters that it priced at $5.5 million. A year later, there were three ashtrays that has $10 million price tags. There were rumors about some wealthy Middle Easterner showing up at PCA 2022 to buy the lighters, but the story seemed like nonsense to me. If you asked me where I thought these items were, I would have guessed melted down to be used for something else. As it turns out, that’s not the case. While the ashtrays aren’t probably worth $10 million, allowing customers to use a very expensive ashtray is actually probably a decent gimmick for an event.

Cigar News

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  • Denver, Colo. Considering Flavored Tobacco Sales Ban — via Denver7.com
  • Fayetteville, N.C. Passes Ordinance Restricting Where New Tobacco Shops Are Built — via CBS17.com
  • Park Ridge, Ill. Moves to Better Regulate Signage on Tobacco, Vape Shops — via ChicagoTribune.com
  • Rocky River, Ohio Bans Smoking and Vaping on City-Owned and Public Property — via FOX8.com

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Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.