The long-awaited Viaje Trifecta will begin shipping next week. The project, a 30-count box of three different lanceros, has been in the works since 2011 although has seen little updates in the last two years.

Each of the 200 boxes will include 10 lanceros—each measuring 7 1/2 x 40—from three different lines: Oro, Platino and Plata.

Viaje Trifecta.png

The Oro and Platino lanceros were rolled beginning Feb. 15, 2011 at Raíces Cubanas according to a Facebook post by Andre Farkas.

Plata, a new Nicaraguan puro, was rolled six months ago at Casa Fernández Miami. It’s the first time a Viaje has been known to be rolled outside of Raíces Cubanas since the company left Joya de Nicaragua, where it was once rolled.

Pricing is set at $300 per box. While the Oro and Plata Lanceros are new, the company previously offered the Platino Lancero to its retailers.

Earlier today, Atlantic Cigar Co. began selling the Exclusivo Lancero, the company’s other 7 1/2 x 40 offering.

(Image via Andre Farkas)

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Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.