Viaje Cigar Company has announced the second installment of its Private Keep line, the Tangerine.
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TOO GOOD TO KEEP TO OURSELVES – We are taking our most prized blends that haven't yet found a home over to Private Keep for release. Arriving unbanded, how can you tell one version from the next? Each release will come wrapped in a different colored ribbon. Next up, Private Keep Tangerine. UPDATE – PRIVATE KEEP IS SOLD OUT.
The Private Keep line debuted at the 2018 IPCPR Convention & Trade Show, tracing its origins to what brand owner Andre Farkas told halfwheel was the unreleased stashes of cigar blends that he has accumulated over the years, saying that for every cigar that made it to market there were at least five that did not. The cigars ship without any bands are generally only identifiable by the color of the ribbon which holds the bundles of 37 cigars together. They also feature a flag cap and covered foot as distinctive features.
The debut release, the Private Keep Light Blue, was a 6 x 48 Nicaraguan puro that featured all-AGANORSA Leaf tobacco and a corojo 99 wrapper. The company produced 150 boxes of 37 cigars, a total of 5,550 cigars, each priced at about $9.50 per cigar.
The second release comes bound in the aforementioned tangerine colored ribbon and increases in size to a 6 x 52 toro. It comes in 37-count boxes priced at $370, or $10 per cigar.
Shipping to retailers is scheduled to begin on Aug. 12. The company has not yet disclosed blend information, production numbers or the factory producing the cigar.
Update (Aug. 5, 2019) — The company confirmed that the cigar is a Nicaraguan puro that is being produced at the Tabacos Valle de Jalapa S.A. (TABSA) in Estelí, Nicaragua.