Tatuaje will have a new event-only release coming out this month, the Shrunken Pumpkin.

As the name would imply, it’s a short cigar, a short robusto measuring 4 x 50. It uses a Mexican San Andrés wrapper over Nicaraguan binders and fillers.

Pete Johnson told halfwheel that the cigar will debut in late October during a virtual event hosted by Smoke Inn in South Florida. It will be offered as a sales incentive offered to customers who purchase existing Tatuaje, L’Atelier or Surrogates cigars.

While the cigar has a Halloween theme, it should be available well into the spring, as Johnson said he will be using it for events for “easily the next six months.” He said only a few events that will offer the cigar have been scheduled so far, though more should be added to the calendar. Retailers who are able to host private online events and that have an established history with Tatuaje will be eligible to participate in the program.

He added that only a few thousand cigars have been produced for this project, all coming out of the My Father Cigars factory in Estelí, Nicaragua. While they are packaged in 25-count bundles, consumers will receive five packs as part of the promotion.

Image via Pete Johnson on Instagram.

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Patrick Lagreid

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for MLB.com, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.