Rolls-Royce, yes, that Rolls-Royce, has announced a new travel humidor. And just like the cars the company sells, its price is more than just about any of its competitors. In fact, Rolls-Royce’s new humidor is more than the average price of a new car sold in the U.S. last year.

It’s called the Rolls-Royce Cellarette and technically it’s more than just a travel humidor. The aluminum structure opens on both its top, left and right. The top portion lifts up to reveal hand-blown rocks glasses while the sides each contain a canister. One of those canisters is designed to hold a bottle, Rolls-Royce markets the product for whisky; while the other canister is a Spanish cedar-lined travel humidor that has slots for four cigars. The bottle holder is lined with leather and the travel humidor features an analog hygrometer.

The price is £40,570 ($55,132) excluding taxes.

Rolls-Royce says the top piece is designed to function as a table, a press release says it could be ” a centrepiece at an al fresco dining experience.” It’s made out of obsidian ayous open pore veneer and features Rolls-Royce’s iconic Spirit of Ecstasy logo.

There are also two S.T.Dupont accessories made specifically for the Cellarette. Included with the Cellarette is a Rolls-Royce S.T.Dupont Ligne 2 soft lighter and what appears to be a special version of the company’s Cigar Stand Cutter. Those accessories are stored inside of a smaller circular container that attaches magnetically to the travel humidor. There’s also an ashtray that attaches via magnets as well.

Rolls-Royce says that the Cellarette can be customized to a buyer’s specifications, which likely opens up an endless amount of possibilities so long as someone is willing to pay for it. For those interested, the Cellarette can be purchased at Rolls-Royce dealerships around the world.

This is not the first time Rolls-Royce has offered a humidor. It has integrated humidors into various models of its vehicles in the modern era. This has included humidors inside of the rear seat trays as well as an option to have a small humidor installed in the glovebox of the Rolls-Royce Phantom.

Rolls-Royce also sells a different version of the Cellarette called the Champagne Chest. It uses the same basic design, though it is designed to hold Champagne and caviar.

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Charlie Minato

I am an editor and co-founder of Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I handle the editing of our written content, the majority of the technical aspects of the site and work with the rest of our staff on content management, business development and more. I’ve lived in most corners of the country and now entering my second stint in Dallas, Texas. I enjoy boxing, headphones, the Le Mans 24-hour, wearing sweatshirts year-round and gyros. echte liebe.