December 21, 2021 Patrick Lagreid News,  PCA 2022

Rojas Cigars Announces Unfinished Business as Spring 2022 Release (Update)

Noel Rojas of Rojas Cigars has a new cigar in the works that he’s calling Unfinished Business.

It uses a Ecuadorian Sumatra wrapper, Nicaraguan binder and fillers from Nicaragua and Mexico. In keeping with his theme of focusing on smaller ring gauge, Rojas will be releasing it in four sizes, none with more than a 50 ring gauge:

  • Rojas Unfinished Business Mareva (5 1/8 x 42) — $6.98
  • Rojas Unfinished Business Robusto (5 x 50) — $8.50
  • Rojas Unfinished Business Toro (6 x 50) — $9.98
  • Rojas Unfinished Business Lancero (7 x 40) — $9.98

“It’s a medium body cigar with lots of flavors,” Rojas told halfwheel. He added that production on the cigars is scheduled to start in January, and he plans to begin shipping them to stores on April 1.

Rojas will be producing the cigars at his factory in Estelí, which he is also in the process of remodeling. He said that the process is taking a bit longer than anticipated due to some unexpected issues related to the building’s age, but he anticipates being able to have the work finished in March and host a grand opening in May.

Update (Dec. 21, 2021) — Added that the wrapper was grown in Ecuador after receiving confirmation from Rojas.

Update (April 5, 2022) — Noel Rojas told halfwheel that due to production delays, he is now planning to release this cigar during the 2022 PCA Convention & Trade Show.

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Patrick Lagreid

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and previously the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for Major League Baseball, plus I'm a voice over artist. Prior to joining halfwheel, I covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.

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