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Rocky Patel Olde World Reserve Returning to Retail

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The Rocky Patel Olde World Reserve is due to be back on retail shelves across the country before long, as the company has announced it will return at next month’s IPCPR Convention & Trade Show before heading to retailers later in the summer.. Both the Olde World Reserve Corojo and Olde World Reserve Maduro will be back in widespread distribution after being an exclusive to Tampa, Fla.-based retailer Thompson Cigar since the line was scaled back in 2012 due to supply issues with the Costa Rican maduro wrapper used, a leaf also found on the company’s The Edge Maduro.

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The two lines will come out of two different factories; the Corojo will hail from the El Paraiso factory in Honduras and will use a Honduran corojo wrapper over a Nicaraguan binder and filler. The maduro will come from the TAVICUSA factory in Estelí, Nicaragua, using a Costa Rican maduro wrapper, Nicaraguan binder and fillers from Costa Rica and Nicaragua, which is an updated blend by way of the Nicaraguan tobacco in the filler.

“I wanted to do something different with these classic brands, so we decided to have both of our cigar factories produce one line each,” Rocky Patel said in a press release. “One brand rolled in Honduras. The other made in Nicaragua. It’s truly the best of both worlds.”

Additionally, the cigars will get new primary bands and will shed the extended foot band, while coming packed in updated 20-count boxes. Both will be available in three box-pressed sizes: Robusto (5 1/2 x 54, $9), Toro (6 1/2 x 52, $10), and Sixty (6 x 60, $11).

“If there was one brand being asked for constantly by both consumers and retailers, it was Olde World Reserve,” said Mark Weissenberger, vp of marketing for Rocky Patel Premium Cigars, via a press release. “This revival was due to an overwhelming demand, as we’re all very excited to see the Olde World Reserve return.”

The Rocky Patel Olde World Reserve line debuted in 2006.

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Patrick Lagreid
About the author

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for MLB.com, plus I'm a voice over artist. I previously covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.

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