For this year’s trade show, Quesada is focusing on packaging, both for retailers and consumers. One of the larger focuses will be the Big Bang sampler, a five-cigar sampler containing big ring gauge cigars.
Inside each five-pack is the Oktoberfest The Über (6 x 65), Quesada 40th Anniversary Toro Real (6 x 65), Fonseca Cubano Limitado 665 (6 x 65), Fonseca Cubita Nouveau Gordo (6 x 60) and a new unbanded 6 x 60 made at Quesada Cigars in the Dominican Republic. Each sampler is priced at $29.95 and will come in trays featuring 10 five-packs.
The company expects to ship the cigars to retailers by the end of July.