The latest vitola for the Cuban Punch marca will launch this July in Zurich, Switzerland.
The distributor for the region, Intertabak A.G. has announced that it will be hosting a launch event on Fri, July 12 at the Hotel Storchen in the city’s old town neighborhood. The event will have a 19th century theme, a nod to when the Punch magazine was at its most prominent, and from which the brand gets its name, having been created in 1840.
The new vitola, which was announced at this years’s Festival del Habano, measures 4 3/4 inches long and has a 50 ring, a new vitola for the company.
They will come in 10-count plain, unvarnished wood boxes, known as a semi boîte nature presentation. What is not yet known is the pricing for the cigars, or when it will be available on a widespread basis. As launches such as this have become more common in recent years, sometimes the cigars are available within days after the event, while other times it can be several months until they finally arrive at retailers both in the launch market as in other markets around the world.