Punch Diablo Gets Two New Sizes
General Cigar Co.’s Punch Diablo line will get two new sizes this month.
The company is adding El Diablo and Stump to the line, which debuted last year. El Diablo is a large 6 1/2 x 66 parejo priced at $8.99 and sold in boxes of 20. As for Stump, it’s the 4 1/2 x 60 perfecto vitola known as the Punch Champion. It’s priced at $7.49 and sold in boxes of 25.
Punch Diablo marked the first time General Cigar Co.’s version of the brand has been made outside of Honduras. Abdel Fernández’s Estelí, Nicaragua-based factory got the honors, the latest in a growing number of General products to be made at the main A.J. Fernandez factory. It uses an Ecuadorian Sumatran oscuro wrapper over a Connecticut broadleaf binder and fillers from Honduras and Nicaragua.
The two new additions bring the total number of vitolas for the line to five.
Charlie Minato
I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.
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