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Press Release: Zino Platinum Celebrates 10 Years with Nationwide Tour of the Zino Platinum Mobile Lounge

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July 30, 2012 — Zino Platinum pushes the boundaries of design with the unveiling of the newest addition to the brand, a mobile cigar lounge. The once-blank canvas, a Mercedes Sprinter 2500EXT, is now outfitted for the ultimate cigar lounge experience. The mobile lounge has every technological toy encased in it’s completely custom interior, including three new iPads, four 40” Westinghouse LCD TV’s, Sony Playstation 3, Apple TV, DirecTV, an LG BluRay player and a home audio system to support all. The mobile lounge wouldn’t be complete without the three built-in Zino Platinum Cavern humidors fitted in the rear and a custom cabinet humidor built into the interior. Featuring six custom two-toned captain’s chairs with branded headrests and grey suede walls, the mobile lounge has every luxury appointment with the modern touches the brand is known for. Riding on 20” one-of-a-kind Asanti 163 wheels and Nitto Dura Grappler tires, the matte black van features gloss black logo accents and a gloss black bull bar to complete the look.

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When stationary, the lounge will have two outdoor tailgate areas complete with televisions and outdoor surround sound supported by Hertz and JL Audio systems. All of these appointments will be controlled by a custom-designed remote system housed in one of the three iPads. Designed in conjunction with BLVD Customs, based in St. Petersburg, FL, “the mobile lounge will transform the industry’s definition of brand experience,” Richard Krutick, Davidoff’s head of marketing, said. The Zino Platinum Mobile Lounge will tour the country beginning in September in support of the brand’s ten years of existence.

See below for dates and locations:

Sept. 8 – DRAPER’S BETHESDA
Bethesda, MD

Sept. 9 – TWO GUYS SMOKE SHOP
Seabrook, New Hampshire

Sept. 13 – REGENCY CIGAR EMPORIUM
East Greenwich, RI

Sept. 20 – TINDER BOX WALDORF
Waldorf, MD

Sept. 21 – OLD VIRGINIA TOBACCO CO.
Woodbridge, VA

Sept. 28 – BRENNAN’S STL ZINO PLATINUM LOUNGE*
St. Louis, MO

Oct. 4 – CASA DE MONTECRISTO
Countryside, IL

Oct. 11- HYDE PARK CIGARS
Chicago, IL

Oct. 12 – HUMIDOR OF WESTMONT
Westmont, IL

Oct. 18 – WEST SIDE HUMIDOR
Wichita, KS

Oct. 25 – BELLE MEADE PREMIUM CIGARS
Nashville, TN

Nov. 1 – AMBASSADOR FINE CIGARS
Scottsdale, AZ

Nov. 14 – CLUB HUMIDOR
San Antonio, TX

Nov. 15 – SMOKE RING SUGARLAND
Sugarland, TX

Nov. 16 – ADDISON CIGAR
Addison, TX

Nov. 27 – RENEGADE CIGAR CO.
Jackson, MS

Nov. 29 – THE CIGAR SHOP
Biloxi, MS

Dec. 6 – CIGARS AND MORE
Birmingham, AL

Dec. 7 – BUCKHEAD CIGAR
Atlanta, GA

Dec. 11 – VICENTE OF LONDON ZINO PLATINUM LOUNGE*
Naples, FL

Dec. 13 – ANGRY MOON CIGARS ZINO PLATINUM LOUNGE*
Palm Beach Gardens, FL

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Patrick Lagreid
About the author

I strive to capture the essence of a cigar and the people behind them in my work – every cigar you light up is the culmination of the work of countless people and often represents generations of struggle and stories. For me, it’s about so much more than the cigar – it’s about the story behind it, the experience of enjoying the work of artisans and the way that a good cigar can bring people together. In addition to my work with halfwheel, I’m the public address announcer for the Colorado Rockies and Arizona Diamondbacks during spring training, as well as for the Salt River Rafters of the Arizona Fall League, the WNBA's Phoenix Mercury and the Arizona Rattlers of the Indoor Football League. I also work in a number of roles for MLB.com, plus I'm a voice over artist. I previously covered the Phoenix and national cigar scene for Examiner.com, and was an editor for Cigar Snob magazine.

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