December 16, 2013 — The Quesada family is proud to announce 2014 will be a celebration of the 40th Anniversary of their factory in the Dominican Republic. Manuel Quesada opened up his Matasa factuality in 1974 with three rollers, a desk, and a telephone.

Forty years and millions of cigars later, the Quesada family continues to thrive, making some of the finest and most reputable cigars in the world. There have been many changes over the years through challenges and triumphs, booms and busts, celebrations and tragedies. The only constant has been Manuel’s love for tobacco, a passion which he has passed on to his daughters, niece and nephews who now work alongside him.

To celebrate this milestone, the Quesadas will be implementing many exciting changes and programs over the course of the year. The first of these will be a new name: the Matasa factory and their current distribution company SAG Imports will now be collectively known as Quesada Cigars.

“Quesada is our family name,” says GM Terence Reilly, “and we want to make sure all aspects of our operation are associated with it and proudly prompt it.”

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Charlie Minato

I am an editor and co-founder of halfwheel.com/Rueda Media, LLC. I previously co-founded and published TheCigarFeed, one of the two predecessors of halfwheel. I have written about the cigar industry for more than a decade, covering everything from product launches to regulation to M&A. In addition, I handle a lot of the behind-the-scenes stuff here at halfwheel. I enjoy playing tennis, watching boxing, falling asleep to the Le Mans 24, wearing sweatshirts year-round and eating gyros. echte liebe.